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Fortune | Better use of technology can help us close racial and gender gaps at work

Fortune Magazine

Jan 7, 2021

Today’s businesses measure nearly everything with software. Hard “key performance indicators” or KPIs, such as number of calls, meetings, leads, and closes per month, supply the lifeblood to sales teams. Meanwhile, our marketing teams track every email open and build attribution models from first click to last. Finance and HR departments operate in a similar manner.

Individually, we use technology to optimize our sleep, our steps, and the sips of water we take every day. So why aren’t we using software to measure progress toward intersectional gender equity?

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