Marketing Specialist, Part-time

Role: Marketing Specialist
Reports to: Head of Marketing
Compensation: Commensurate with experience

Company

The World Economic Forum estimates it will take another 268 years to close the economic gender gap globally. Pipeline™ believes differently. Our mission is to close the gender equity gap in this lifetime, once and for all. With the tools of the Fourth Industrial Revolution, we believe that the question today isn’t whether or not we CAN close the gender gap – it’s whether or not we CHOOSE to close it.

The Pipeline Platform™ enables companies to realize economic gains from gender equity by using artificial intelligence and cloud computing. We are a fast-moving and action-oriented organization with a culture rooted in three core values:

1. Bravery: We are willing to step into the unknown, fail or succeed, and get back up. We believe that bravery is where the magic happens.
2. Enterprising: We are willing to take action, be resourceful and creative.
3. Purpose: We serve a greater purpose than ourselves – ending the gender equity gap, once and for all.

The Pipeline Platform™ was named one of TIME Magazine’s Best Inventions of 2019. Pipeline™ was also named to Fast Company’s prestigious annual list of the World’s Most Innovative Companies for 2020.

Job Purpose

We are looking for a junior marketing specialist to help grow the Katica Roy brand. Katica Roy is a gender economist and the CEO and founder of Pipeline, an award-winning SaaS company that leverages artificial intelligence to identify and drive economic gains through gender equity. Pipeline launched the first gender equity app on Salesforce’s AppExchange, was named one of TIME Magazine’s Best Inventions of 2019, and was named one of Fast Company’s World’s Most Innovative Companies of 2020. 

Last year, Katica was named the 2020 Colorado Entrepreneur of the Year. Her articles have been published by the World Economic Forum, NBC, Fast Company, Fortune, Financial Times, Forbes, Bloomberg, Huffington Post, Entrepreneur, The Hill, The Advocate, Salesforce, and Morning Consult. In 2020, her articles garnered over 1.9 billion impressions. Katica is the daughter of both an immigrant and a refugee. Her mission is to bend the arc of history toward inclusion and make intersectional gender equity a reality in her lifetime. 

You can learn more about Katica Roy by visiting her website.

Responsibilities

• Execute on marketing strategies across social media, email, and own media channels  
• Assist in content creation across various marketing channels
• Contribute to the social media strategy by maintaining tone and voice consistency
• Work with Content Director to develop content, execute, analyze, and report on branding campaigns 
• Proactively identify relevant news and cultural trends to expand creative content and improve brand awareness
• Work with Social Media manager to increase community engagement, reach, and impact through day-to-day proactive and reactive communications on key social media channels
• Suggest opportunities to increase brand awareness, engagement, and conversation

Experience

• 1-3 years marketing experience
• Startup experience a bonus
• Comfortable using marketing and project management tools including Google Apps, Trello, HubSpot, Mailchimp, Google Analytics, and Wix  
• Excellent writing skills  

To apply or for more information, please contact Pipeline™ at careers@pipelineequity.com.

Pipeline™ is committed to providing equal employment opportunities to our employees, applicants and candidates based on individual qualifications, without regard to race, color, religion, gender, gender identity and expression, age, national origin, mental or physical disabilities, sexual orientation, veteran status, genetic information or any other class protected by federal, state and local laws.